Why Crown Partners?
There are plenty of bid writers and bid consultancies in the UK.
We don't want to become another one.
We were built to answer:
How do we help businesses systematically grow their public sector revenue?
By the time a tender lands in your inbox, a lot of the important work should already have happened.
You should know whether the opportunity is right for your business. You should understand the buyer, the procurement route and the competition. You should have the necessary compliance in place. And, wherever possible, you should have known the opportunity was coming long before the tender was published.
That's our starting point.
We Don't Start With the Tender
Traditional bid support often begins when a tender is published.
Our work starts much earlier.
We research the markets our clients operate in to understand who is buying, what they are buying, how they are buying it and when the next opportunity is likely to arise.
That can mean identifying existing contracts and their expiry dates, incumbent suppliers, forthcoming frameworks, procurement pipelines, dynamic markets and other routes through which public sector organisations purchase services.
It gives our clients the opportunity to plan rather than react.
We Find the Right Opportunities, Not Just More of Them
There are thousands of public sector procurement notices published every year.
That doesn't mean you should bid for thousands of contracts.
One of the most expensive mistakes a business can make is committing significant time and resources to opportunities it was never realistically positioned to win.
We look at the client's capabilities, experience, geography, capacity and commercial objectives and use that information to identify opportunities worth pursuing.
Our objective is to win more of the right business.
We Prepare Before the Opportunity Arrives
Finding the right contract only to discover that you don't meet a mandatory requirement is frustrating.
It's also often avoidable.
Depending on the market, buyers and frameworks you want to target, there may be requirements around policies, accreditations, information security, financial standing, social value, carbon reduction, insurance, quality management or other areas of compliance.
Where those requirements can be anticipated, they can also be addressed.
We help our clients understand where the gaps are and work with them to get into the strongest possible position before they need to compete.
We Understand Frameworks as Routes to Market
Public sector frameworks can provide access to enormous markets.
But getting onto a framework isn't the end result.
Revenue is.
A framework position can provide access to buyers and opportunities for several years, but suppliers still need to understand how business will actually be awarded through it.
That might be through direct awards, further competitions, buyer engagement or a combination of different procurement mechanisms.
Our approach therefore isn't simply:
“Get onto the framework.”
It's:
“Understand the frameworks out there, get onto the right framework, and then use it to win business.”
And Yes, We Write Bids
When the right opportunity arrives, we support the tender process too.
But by that point, we want to have done everything reasonably possible to make sure the business is pursuing an opportunity worth winning and is properly prepared to compete for it.
Bid writing is important.
We just don't believe it should be the beginning of the process.
We Measure the Results
Ultimately, none of this matters unless it produces results.
Over the last 12 months, 100% of the framework submissions we've managed have successfully secured a place on the relevant framework.
We identify more than £200 million of genuine live public sector opportunity for our clients every quarter. Sometimes much more.
And our research has covered more than £1 trillion of advertised public sector framework opportunity since 2020.
These aren't numbers we expect you simply to take our word for.
Explore Our Results →
Explore UK Public Sector Procurement Statistics →
We Want to Become Part of Your Business
Our model isn't to appear when there's a tender to write and disappear when it's submitted.
We want to understand what you're trying to achieve, where you want the business to go and what public sector growth would actually mean for your organisation.
Then we work alongside you to help make it happen.
That might mean preparing for a framework six months before it opens.
It might mean identifying a contract that isn't due to expire for another year.
It might mean deciding not to bid for an opportunity because your time would be better spent elsewhere.
And sometimes it means rolling our sleeves up and helping you deliver a critical submission against a very real deadline.
That's why we call ourselves Crown Partners.
This is the relationship we want to build.
Ready to Find Out What's Available to You?
The public sector is enormous.
The challenge isn't finding an opportunity.
It's understanding which opportunities are right for your business and what you need to do to win them.
Talk to Crown Partners about your public sector growth ambitions. Click the book meeting button in the bottom corner of your screen and talk to us.
